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Images via Urban Outfitters, Forever21, and Zara.

I know the 90’s are back, but I honestly couldn’t have predicted it would run this deep; baggy sweatshirts are ‘in’ again. The key word here being, “baggy.”

Fitted sweatshirts reek of last decade and A&F’d up style.


Images via Top Shop, Urban Outfitters, and H&M

If you’re worried about width, make sure your sweatshirt is wider than it is tall.

If you’re worried about height, crop it or look for something that hangs below the equator (your waist) . One or the other.


Images via Urban Outfitters and Forever21

As the temperatures drop, rely on vintage, new vintage prints, and heather sweatshirts to keep you warm and stylish.

Richy T. – What time is it? Sweat:shirty.


Checked is the gingham of the season. What the fall is the difference? Let’s check.


via Colorbox

You have your ginghams:


via Kaboodle

And you have your checks:



via Zimbio

The main difference is that checks are clean cut; there’s no overlapping, no shades of grey, and no intermittent lines. It only takes one checkered piece to get any ensemble up to speed. Rihanna did a jacket, but scarves, leggings, and sweaters would also check the box this season.

Don’t be scared, just be squared. Hint: Our Wiktoria shoe really likes to play checkers.


Richy T.—Just checking things out.

November 20, 2013


img. via Camila Carril

Fashion is a sport. If you want to be a champ, team-up with varsity looks that are set to win this fall.

Think about it: you score a great deal (from ShoeDazzle); your look is a touch-down or maybe a home-run; and style is your goal. You’re a fashion allstar while others simply strike out. Clearly, fashion is competitive.

In the spirit of that rivalry, here are some of our favorite ways to beat the competition this season:

Varsity Bomber Jackets.

Show you’re pro in modified varsity, bomber jackets, like these ones from TopShop:




or this winning metallic jacket by Sparkle&Fade:


As far as what you put on your feet: play ball in sporty booties like Kameron and cleat-inspired wedges like Max.




Richy T. – I’m not a player I just crush a lot on varsity looks.

I usually rant; and it’s not like I’m not ranting right now. I’m merely raving, as well. I’m raving mad about jackets worn over-the-shoulders, sans sleeves. Even our stylists are loving—and practicing—this ‘coats as capelets’ trend.

You might have witnessed the following posts on Facebook and Twitter.

RichyRavesA RichyRavesB

There’s no need to fear this caped crusader trend. Whether it’s a coat, a sweater, or a jacket, it’s time to wear it out/over your shoulders. Here’s why:

Sometimes we get cold, and if someone drapes a coat over our shoulders, we swoon and tune into our romantic inclinations.

Why wait for a signif’ other to forfeit a jacket when you’re perfectly warm in the one you put on yourself?

Richy T.—CapeLet it Happen.


Shop the Katrice and Cecee!

October 2, 2013

You know how going out in a pair of dazzling heels feels as good as soaking your feet in warm water when you get home? I mean, I don’t know personally; but judging by the number of girls I see leaving the club in bare feet, there’s gotta be some sort of downtime after heel-time. Well here’s a way you can relax your feet—and your whole body—in a not-so-dazzling super-sized heel.

Check out these giant heel-shaped soaker tubs.

Culture Shock 10.2

As real shoes, they are in desperate need of a ShoeDazzle make-over.  As bathtubs, they might actually work.

If you get/have one, please let me know .

Richy T. –bathed in shoes.

I feel like many  fashion outlets  discount the Teen Choice Awards because, well, they’re potentially super junior.  Let’s do the math: If an X teen year old has M million dollars, what does she wear to an awards show?  I’m not going to show my work here, but the solution definitely includes edgy, fresh pre-season work from both established fashion houses and up-and-coming designers. Ergo, I’m going to pay attention to teen choice trends

Richy 8.14
Lilly Collins and Bella Thorne donned Faustino Puglisi pieces that stay true to a palmy print while swapping background colors. Diamond would totally add another layer. If you really think about it, aren’t diamond prints tropically reminiscent of pineapples?

Richy 8.14 Persephone

What we saw on Sunday was a whole lot of dichotomy; from Miley’s sheer vs. sheen ensemble to Rebel’s two-toned wetsuit (don’t do the wetsuit unless you’re in the ocean).  Persephone totally knows how to recreate that duality.

Richy 8.14 Cady

My favorite look was worn not by an X-teen-year-old but by Sandra Bullock. That dress is so sparkly, so well-segmented, and so well pattern-blocked. Her shoes look good, but I’m sure that the piecy, disconnected Cady would get a better grade.

Richy T. – Forever ≈ 21


Shark Week was cool, but Shark Weekend is about to get #Uncaged. Here are my favorite ways to dive into the party.

Most importantly, you should play drinking games with your chums while watching what’s left. Pick a word that triggers a sip. The word “expert,” for example, will throw you overboard in mere minutes of #Megaladon.


Once you’re a few deep, feel free to make your own SharkNado-inspired Vines and Insta-Movies. It’s easy; vid a clip from YouTube and then cut to you screaming.


After that, dress your pets in sharky costumes (what the duck is going on there?) while eating sushi and drinking blue drinks. Did you know high-end restaurants use sharkskin to grate fresh wasabi? And did you know you can get a Shark Bite cocktail at Joe’s Crab Shack?



WeakforSharks E
Then, travel with your pet shark.

WeakforSharks F
Richy T. – Weak for sharks.


You can’t shop any retailer who knows what’s up without seeing ikat zig across the shelves (or across the screen), but many shoppers zag when they’re unsure about getting pieces to match up. I conferred with our stylists and came up with a few suggestions that turn ikat into ‘I can’.



I can’t tell you how much I love Lila paired with a predominately navy ikat print. Here’s a suggestion: blur your eyes when staring down a pattern to see its fundamental color. Lila is fundamentally red, and pieces that are fundamentally deep blue complement her undertones like diamonds.


Can you see how Eye Full  towers over busy prints like iIkat without being simply solid? Articles of any single color from a print can solidify a look, but they don’t have to be basic about it.


I can see you experimenting with Lenice; she keeps her ikat on the inside and lets you dabble in complementary colors like coral and rust. Oh wait– you left the house in a pairing you later decided you hate? NBD; Just fold her back up into a classic boot.

You can pair plenty with ikat, including more ikat. Just be sure the prints are color-coordinated and sized either super similarly or wildly different; no in-between.

Richy T. — fetching and ikatching. 



We all know there are plenty of other fish in the dating app sea, but most are merely “okay” at playing Cupid. If only you could shop for dates like you shop for ShoeDazzle shoes.

Oh wait, you can on ‘Tinder’ and ‘Twine’.

CultureShock 8.2

Both are pretty much spinoffs of one of my favorite games, Hot or Not, but on Tinder you get a a profile and “matches” that like the same things (on Facebook) that you do.

CultureShock 8.2 B

Culture Shock 8.2 C
Just like real life, there’s no gray area; wannabe dates get either “liked” or “noped” and only when two people ‘like’ each other are they able to communicate via IM.

Culture Shock 8.2 D
Twine adds to the fire Tinder started by giving users the ability to ask a question to their smartphone suitors. It’s a dating game that makes it easier to win.

A good friend of mine said these sites are ‘like ShoeDazzle; if you don’t like it, don’t buy it because there’s always other options.”

Culture Shock 8.2 E



While we’re on the subject of dating apps, how about we talk about How About We. This app lets you suggest random ideas for dates like: “how about we do cartwheels in a park?” and “how about we go drunk shopping?” Anyone interested in partaking can message you. If nothing else, you can get some really great date ideas; it’s like a dating look book, inspirational.

Richy T. — save the date.


Image via TMZ/Image via Disney

Here’s the truth: As guys’ shorts get shorter, girls’ shorts (and pants) get higher-waisted. So this is how T. Swift ends up paddling in a (not-my-fave) trunkini. It’s only not my fave because you have to be a pretty millionaire to get away with that print. On her, I think it’s groovy; you just need the same slimming cut in a solid color to look like a million bucks. Annette would approve.

I wouldn’t dare put the kibosh on the Teen Beach Movie trend—mostly because I’m a fashion fan of short shorts and faux surfing.

In the movies, they don’t wear shoes, and their hair doesn’t get wet when they swim. Clearly, there’s a disconnect; they need shoes.

Shoes like Olinda are Jackie O-so-good with vintage looks. But if you want to keep things outta sight, go for something nude like Deandra or Joan.


Richy T. – All souped up.